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Dry Cleaning Machine: How Tide's Eco-Friendly Dry Cleaners Work


Dry cleaners earned a reputation over the years for using dangerous chemicals that harm the environment and for operating machines that produce unsafe waste and emissions.

Tide Cleaners is leading the dry-cleaning industry with an eco-friendly cleaning system.

Tide Cleaners invests in dry-cleaning technology recommended by environmental regulatory agencies like the U.S. Environmental Protection Agency. Our cleaning process reduces waste, and our products are safe for our customers, our cleaners, and our beautiful planet.

We are an advocate for the environment, and we have thoughtfully curated our dry-cleaning process to ensure we are safe and “green.”

How Tide Cleaners is Different

A brief history lesson will help explain how Tide Cleaners is leading our industry into the future.

Contrary to popular belief, “dry cleaning” is not a dry process. It gets its confusing name from the process, which uses liquid solvents rather than water to clean delicate clothing.

At Tide Cleaners, we understand the urgency for change, as human and environmental health is at risk.

Not a single drop of perc is used in any of our more than 185 locations nationwide. Our industry-leading technology is setting a new standard, meeting our customers’ expectations for spotless clothing while using affordable products that protect our people and our planet.

Our GreenEarth Products are Safe and Eco-Friendly

Our commitment to environmental safety begins with the products we use to clean.

Tide Cleaners proudly partners with GreenEarth® Cleaning. GreenEarth offers a solvent that replaces perchloroethylene with liquid silicone. Liquid silicone is an odorless, colorless solution that is an excellent carrier for detergents, it has ideal properties for fabric care, and is better for the environment.

GreenEarth Cleaning was formed in 1999 for the express purpose of providing the dry-cleaning industry with an affordable, more effective alternative to perc. Compared to traditional dry cleaners, Tide Cleaners’ franchisees save money on utilities, supplies, and waste disposal costs.

Much of those cost savings are tied in to the efficient machines we use.

Our Machines Reduce Waste and Costs

The closed-loop system is environmentally friendly, cost-effective, and pairs perfectly with our GreenEarth products. In the GreenEarth Cleaning process, silicone is kept inside the machine and continuously recycled, reducing chemical waste.

Liquid silicone is biodegradable. So, while our machines and systems create less waste, if any liquid silicone were introduced to the environment it would safely degrade into its three natural components of sand, water, and carbon dioxide.

Our closed-loop system also saves time and labor costs. Many traditional dry cleaners use out-of-date machines that require clothes to be transferred from one machine to another during the cleaning process.

Our closed-loop machines do it all. Dry clothes are loaded into the machine, and they do not come out until they are cleaned, dried, and ready to press.

Learn More About Tide Cleaners Franchises

Tide Cleaners is committed to customer service, quality, and convenience. Tide Cleaners uses its trusted brand name as a tool for growth, but it also pays attention and utilizes growing trends.